27 January 2025
JLR And Tata Communications Strengthen Partnership To Deliver Data-driven Cars

Imagine stepping into your car, and from the moment you start the engine, everything just works. That’s the vision JLR and Tata Communications are bringing to life with their strengthened partnership.


With the Tata Communications MOVE platform, JLR’s future vehicles will be continuously connected, always evolving, and ready for the digital world.  

From London to Ladakh, New York to New Zealand, JLR’s next-generation vehicles, built on its new Electric Modular Architecture (EMA), will have seamless, uninterrupted connectivity across 120 countries.

Benefits for JLR drivers include Real-time vehicle tracking, more frequent and faster over-the-air (SOTA) updates, better integration with media streaming and in-car applications, and a highly secure and reliable data exchange.

“JLR was the first luxury manufacturer to introduce a dual-modem, dual-eSIM system with the launch of the Defender in 2020,” said Mark Brogden, Director of Digital Product Platform Off-Board at JLR.  

“Now, with Tata Communications, we’re taking another step forward, offering continuous connectivity, seamless updates, and smarter vehicle features that evolve over time.” 

JLR and Tata Communications

According to Marco Bijvelds, Vice President and Global Head of Tata Communications MOVE, this partnership is about future-proofing the driving experience.  

“The automotive industry is rapidly evolving to meet the ever-changing demands of customers. Our digital infrastructure has already enabled seamless connectivity across all of JLR’s global production sites, and now, we’re powering their journey into fully software-defined vehicles.” 

“The insights gained from this data exchange will not only enhance JLR’s offerings but also create new revenue streams by enabling more personalised customer experiences.” 

The modern automotive landscape is shifting from hardware-focused engineering to software-defined vehicles. This partnership between JLR and Tata Communications is a major milestone, ensuring that connectivity, intelligence, and digital services become an integral part of the driving experience.  

With fully connected SUVs hitting the road in 2026, the future might be about driving a machine that is constantly learning, evolving, and improving.  


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